Once Upon A Child - franchise business for sale, El Paso, Texas

Location: El Paso, Texas
Asking Price $225,000
Gross Revenue $835,000
FF&E $67,000 - included
Inventory $120,000 - Not included
Year Established 2012
Employees 15 PT

Popular, Busy and very Profitable Once Upon A Child Franchise For Sale.

outside EL Paso

Once Upon A Child opened in the El Paso market in November of 2012 with sales volumes outpacing most first year locations. That trend continued over the next few years and now the franchisee is ready to turn this business over to a new owner who can take sales to the next level.

interior of store

The El Paso location has a strong and loyal customer base. The email and social media marketing lists are extensive and growing. The location is Gold Standard meaning it meets the highest brand standards set by the Once Upon A Child brand. Only a fraction of the stores receive this designation.

Many of the staff members have been employed for 3+ years so they are very experienced in every aspect of running the business from buying to merchandising, sales and more. This is an ideal turn-key opportunity for the right buyer to increase sales and achieve the store's potential.


Just over 8,000 sf space with plenty of selling and back room storage. The store is located in a well-lit, well maintained center with plenty of parking. Current rent structure is very favorable with base rent at only $7.65/sf. There are also two 5 year extensions available at a minimal rent increase to extend the lease to 2027. Other tenants include Hobby Lobby, Ross and Tuesday Morning - all these businesses help bring customers to the Once Upon A Child store. 

About Once Upon A Child

Once Upon A Child is the largest kids resale franchise in North America and all stores are individually owned and operated. Most of our franchisees are moms or dads who were customers first and have now made a career bringing this unique retail store to their community.

Once Upon A Child offers a truly unique recession-proof retail franchise opportunity as the leading children’s resale store, focusing on the buying and selling of high-quality, new and gently used apparel, toys, baby equipment and furniture for children at affordable, family-friendly prices. 


We are the largest national chain that specializes in reselling clothing and other items for children from infants through tweens. With more than 300 store locations throughout the U.S. and Canada, we out-number Children’s Orchard® and Kid to Kid® more than 3 to 1! Unlike our competitors, we don’t believe in consigning and we pay $$$ on the spot! We also buy all seasons – all the time, with no appointment necessary.

There is an amazing amount of nearly-new clothing, toys, baby gear and more hidden in every family’s home, which presents fantastic opportunities for both franchise owners and customers alike. Making the decision to be your own boss and be in control of your future is an exciting adventure, and we appreciate being considered in your business search. 

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