At a Glance
- Founded: 1985
- Locations: 1633
- Initial Investment: $ $ 214 K - $ 431 K
- Headquarters: Atlanta, GA
- Category: Food & Restaurant
The allure of Cinnabon® is unmistakable. No one walks by a Cinnabon® without being enveloped by the inviting scent of cinnamon and freshly baked treats. It creates a craving that guests have to satisfy. To our guests, that sweet aroma of Cinnabon® means something delicious is coming their way, and to our franchise owners, it means even more.
If success was a freshly baked treat, it would be Cinnabon®.
Become a Cinnabon® franchise owner, and learn what it means to be the most popular kid on the block! Our one-of-a-kind, insanely craveable baked goods and specialty beverages have made Cinnabon® a world-class brand with world-class economics.
Cinnabon® owns the cinnamon roll category, and we’re looking for people to grow our legacy and “bake” good on the promise that is our brand.
FOCUS Brands® is a leading developer of global foodservice franchise systems and the indirect parent company of Cinnabon® and several other iconic foodservice brands.
Our team of regional Real Estate Managers can assist you with real estate selection and the leasing process.
Construction & Design
Bakery design packages are offered to each franchise owner looking to expand with Cinnabon®. We also help with architect and contractor introductions and bids, plan review, timelines, and more.
Every franchise owner has access to the Franchise Business Consultant Team for business review and performance analysis, as well as ongoing consultation. We are available to ensure that your Bakeries are running optimally through regular store visits to help with training, marketing, and relationship building.
Cinnabon® offers comprehensive certified training for franchise owners and key managers. Additionally, you are granted access to online training tools and development support to train your teams efficiently and effectively.
Supply Chain Distribution
Marketing Strategy & Consumer Insights
Dedicated marketing and public relations staff are ready to assist with marketing and media planning. We know the ins and outs of the Cinnabon® customer and will create plans to encourage traffic to your Bakery. The national marketing campaign includes LTOs and other campaigns to increase traffic further.
Social & Digital Media
International & Global Development
The Development Team enables our franchise owners to spend less time building their Bakeries and more time building their business. The team helps ensure the brand’s operational and image standards are upheld, establishes relationships with local, national, and international vendors, and helps you monitor the construction timeline.