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At a Glance

  • Founded: 2006
  • Locations: 108
  • Initial Investment: $ $1,370 K - $ 3,230 K
  • Headquarters: Troy, MI
  • Category: Children's Products & Services Swimming Classes

Goldfish Swim School

Pursue Your Passion for Something More

Family-owned since its inception, Goldfish Swim School is more than a franchise – it’s a business that franchisees truly treasure. Goldfish Swim School is more than an investment to its franchisees – it’s a tropical, family-friendly environment that teaches kids crucial life-saving and life-changing skills. We know what it takes to help a franchisee thrive in this industry and in the franchisee’s community. What we need from you is passion – for kids, for the water, and for the chance to make a difference in the lives of children.

Ideal Candidate

Do You Have What It Takes to Provide a Golden Experience?

We understand that our franchisees are the greatest ambassadors of Goldfish Swim School. It is our Goldfish franchisees that are changing and saving the lives of each child that attends their Goldfish Swim School location. Without the passion of our franchisees, we wouldn’t be the premier brand in the learn-to-swim industry.

Our ideal candidates all share these common traits:

  • Strong sales and customer service skills
  • Ability to communicate effectively and motivate employees of all ages
  • Passion for helping children learn how to swim and be safer in and around the water
  • Integrity, Compassion, and Trust
  • Entrepreneurial spirit
  • High standards of excellence
  • Self-motivated drive to succeed
  • Diligent in following the brand standards of Goldfish Swim School
  • A strong belief in the Core Values of Goldfish Swim School

Training & Support

Making Sure Things Go Swimmingly

In order to make our young swimmers safer and more confident in the water, we have to be confident in everything we do. That’s why we have time-tested, science-backed training and support methods in place for our franchisees and the franchisees' employees.

Our franchise training and support team at Goldfish Swim School is dedicated to providing you with the training and support you need throughout your entire Goldfish Swim School journey.

From the moment you sign your franchise agreement, our team will guide you through the school opening process which includes:

  • A comprehensive four-week Goldfish University training program designed for owners and general managers – this includes classroom and on-the-job experience
  • Complete swim school management training and support
  • Review and training of our operations manual and proprietary swim lesson curriculum
  • Local, regional and national marketing support
  • Training on our point-of-sale system and member management software
  • Pre-opening support and training at your Goldfish location
  • Ongoing site visits designed to provide you with the ongoing support you need to run your business


Are you looking to buy an existing Goldfish Swim School franchise but do not see the Goldfish Swim School Franchise resale you are looking for from Goldfish Swim School? FranchiseResales.com might be able to help. Register below and we will have one of our franchise experts reach out to assist you in finding the right franchise opportunity.

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