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At a Glance

  • Founded: 2010
  • Locations: 1,195
  • Initial Investment: $ 576K - 1,498K
  • Headquarters: Boca Raton, FL
  • Category: Fitness & Beauty Fitness Centers


Orangetheory Fitness is a heart rate based interval training gym franchise that uses the scientific research behind excess post-exercise oxygen consumption, or EPOC, to deliver an intense and gratifying work out. At Orangetheory, members participate in scheduled workout class programming led by certified trainers and coaches. The theory of Orangetheory is that EPOC helps members burn calories even after the workout, leading to lasting results. The company offers one hour workouts broken up into cardiovascular work and strength training. Orangetheory fitness caters to all fitness levels, including teens ages 16 and up. The programming at Orangetheory is science based on varying movements in an effort to help members to avoid plateaus and boredom.
OrangOrangetheory Franchise Resalesetheory Fitness studios offer trainer-led group workout sessions, which are broken into intervals of cardiovascular and strength training. Equipment used in the classes includes treadmills, rowing machines and free weights. Each participant also wears a heart-rate monitor, and their heart rate is displayed on screens during the workout. The company has been franchising since 2010.

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