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The Brand “Bonchon” means “my hometown” and is an homage to the company’s roots in Busan, South Korea. We are famous around the world for our signature fried chicken, which is double-fried with one of two secret sauces. Despite Bonchon’s growing presence around the world, our name ensures we never lose sight of our roots.
By bringing “my hometown” to the world, we strive for every Bonchon dining experience to be synonymous with quality, service and a fresh and delicious product.
Bonchon is a franchise specialized in Korean-style fried chicken with a variety of savory Asian fusion dishes and Korean specialties. Bonchon was born in Busan, South Korea and is raised in the heart of New York City.
- Bonchon has risen to fame, due to the popularity of its one-of-a-kind signature fried chicken.
- Bonchon has become a household name in the Philippines, Thailand, Indonesia, and China and is continuing to expand all over the globe with rapid growth in the United States.
- Bonchon prides itself in the fact that all chicken is made to order, using the highest quality ingredients. Bonchon offers a variety of dining experiences for one to enjoy.
Bonchon franchisees benefit through training programs, including a four-week initial training at our headquarters in New York City and an intensive 5 days on-site training during the store opening. Additionally, our franchisees receive support for ongoing operations, quality assurance, public relations and marketing. Global Recognition Bonchon’s brand extends to Singapore, Thailand, Indonesia and the Philippines, where each global operation caters to a local market. Despite the differentiation strategy per market, we work hard to ensure the uniformity and quality when it comes to our chicken products: all our sauces are made at the same factory in South Korea. In result, every customer experiences the same authentic taste around the globe, no matter where they are.