At a Glance
- Founded: 1989
- Locations: 469
- Initial Investment: $ $ 928 K - $ 2,094
- Headquarters: Atlanta, GA
- Category: Food & Restaurant Sub Sandwiches
Become a McAlister’s Deli® franchise owner, and you will take pride in knowing that you have a proven restaurant concept with impressive potential. More than an award-winning restaurant with real, handcrafted food and genuine hospitality, McAlister’s Deli® restaurants are community gathering places, where guests can experience a little something extra.
FOCUS Brands is a leading developer of global foodservice franchise systems. They’re the indirect parent company of McAlister’s Deli® and six other iconic foodservice brands.
You are provided with operational support from a Franchise Business Consultant to help ensure your restaurant is running at optimal efficiency, and a full supply chain team is dedicated to menu optimization, working to help you get the best price for all of your ingredients. When it comes to purchasing power, franchise owners benefit from leveraging the buying power of a supply chain that encompasses all 50 states and more than 60 foreign countries.
Training includes no less than two weeks of classes to help you and your team understand the McAlister’s Deli® menu, operations standards, and philosophy of hospitality. The program also includes an on-the-job experience in a successful, high-volume McAlister’s Deli® restaurant. There are also training programs available for your Deli managers. A minimum of four certified managers must be trained per restaurant.
Our in-house marketing team knows the ins and outs of the McAlister’s Deli® customer and has developed a marketing plan that will encourage traffic to your restaurant. The national marketing campaign includes quarterly and seasonal campaigns in both traditional and digital arenas, and a field marketing manager is also assigned to each of your restaurants to help you create a local marketing plan perfect for your market.
We are one of the best-positioned foodservice providers in the business with:
Our robust digital platform gives us intelligence gathering and benchmarking abilities to help you meet the needs of today’s connected consumers. The McAlister’s Deli® IT Team helps to ensure your consumer-facing and operational tools are functioning properly in order to provide a positive user experience.